Why Do AEW Factions Matter So Much?

[DevD]

Factions have been a big part of AEW since the beginning, with different groups regularly influencing major storylines. Why do factions work so well in AEW? Do they help give wrestlers more direction, or can having too many groups make the roster feel crowded?

[Jasmine]

I think factions work well in AEW since they give several wrestlers a shared story and make it easier to create rivalries. They can also give younger or less established wrestlers more direction. The downside is that too many groups can make the roster feel crowded and make some factions less memorable.